ABOUT US
ABOUT PROCASY™️
Since our establishment in 2012, PROCASY has been at the forefront of the branding and marketing landscape from our base in vibrant Toronto, Canada.
Our specialty lies in providing a comprehensive range of services, including brand marketing, social media campaigns, comprehensive digital marketing strategies, bespoke web design and development, PPC, SEM/SEO, immersive video production, impactful public relations, and innovative application development. At PROCASY, we're your collaborative partner in building a distinctive brand presence.
Including our in-house team, PROCASY has established over 20+ global partnerships with professional agencies to assist you in reaching your goals in various regions, such as:
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North America: Canada and the United States
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Europe: Germany, France, and Sweden
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Middle East: Saudi Arabia, United Arab Emirates, Egypt, Turkey, and Lebanon
We collaborate with both small and medium-sized businesses (SMBs) as well as large enterprises across a wide range of industries, including eCommerce, consumer packaged goods (CPG), technology, beauty and fitness, health and medical, tourism, automotive, insurance, retail, fashion, professional services, and more.
OUR STORY
If you're interested in learning the origin of the name PROCASY and the significance behind our brand, we have a story to share with you.
In 2009, our CEO and Creative Director, Edward Edilbi, was involved in a branding project for an organization dedicated to helping children fight cancer (Private Client/NDA). While collecting information on-site, Edward had a meaningful encounter with a 12-year-old girl named Casy. Casy, who was battling stage 3 cancer, approached Edward and offered her assistance as she was a talented young painter.
During the course of the project, Edward received 12 of Casy's drawings, which inspired him to create a remarkable donation campaign. This campaign, fueled by Casy's artwork, managed to generate over $800K in funds. In recognition of her remarkable contribution, Edward affectionately began referring to her as "The Pro Casy." Tragically, Casy passed away six months after the campaign concluded.
We are immensely proud to have had the opportunity to know Casy, collaborate with her, and undertake a campaign that left a lasting impact. In her memory, we at PROCASY continue to work with the same passion and dedication she possesses. It is because of this shared commitment that we have become PROCASY, a name that embodies the spirit and legacy of our dear friend Casy.
WHAT WE DO
We are a branding agency and website design firm.
Since 2012, we have helped many businesses grow and scale into recognizable brands and household names across North America, the middle east, and Europe. With a strategic focus on brand marketing, website design and development, social media management, search engine optimization (SEO), and advertising, we quickly transformed into a full-service Marketing Agency.
We are results-driven, solid communicators and put transparency and honesty first. Let's start a conversation and put our teams' experience and expertise to work for you!
Check the services below to know more:
MEET OUR PEOPLE
We are a diverse group of specialists dedicated to creating memorable project experiences. They are creative leaders, strategists, analysts, experience designers, information architects, developers and more. And we all work together as one cohesive unit, united in our singular passion for putting customers first.
FIRAS MALKI
Director, Strategic Engagement
Firas is an accomplished result-driven Product Marketing professional with 10+ years of experience in telecom enterprise. He has a sharp focus on driving Strategy, Innovation, and Success.
JOSEF SHIKIM
Art Director
Josef is a diverse art director passionate about developing engaging creative solutions in the marketing and digital design fields. Expert in both digital and product design.
